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Do you sometimes forget about your current clients in your zeal to get new ones?
If so, you're like most everyone else: You're Standing on a Whale Fishing for Minnows.
What?
Mark Hillman's "whale" represents your existing client base - a "ton" of additional sales and referrals that you are either ignoring or giving too little attention while you fish for minnows: scramble about in strange territory in quest of new business.
When you bring a girl to a dance, you're supposed to dance with her, not look all over the place.
When I put my financial future in your hands, don't just send me boiler plate stuff from your company and a desktop calendar once a year.
If I've just inherited a half-million, I'm not going back to someone I haven't heard from in a year. |
Dr. Hillman will show you specific ways to generate more business and referrals from your existing clients, and get deeper into marketing strategies and behavior patterns.
His presentation is not the typical sales speech. Rather, he focuses on the "clinical side of the sales cycle: relationship skills and the dynamics of interaction."
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